Sales & Marketing Collective: October 2025
Sales & Marketing Collective – October 2025 Edition Welcome to the October edition…
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Hi, I am Greg
Founder & Executive Director
I am a Founder and Executive Director of [axr]. I lead the Accounting & Finance Practice and specialise in CFO, Senior Finance & Accounting recruitment for ASX listed businesses, PE enterprises and multinationals. I am also one of the Program Directors for the [axr] CFO Incubator.
About Greg O’Shea
After graduating from University with a Bachelor of Commerce, majoring in Accounting and Finance, I began my career as a Chartered Accountant before moving into recruitment with a leading international recruitment company. In 1999, I took the opportunity to become an integral member of an Australian start-up recruitment company where I was responsible for the organic growth of the Commerce & Industry Accounting division and established it as a significant force in the Sydney market. In August 2003, Greg Madden and I founded [axr] recruitment and search.
For over 20 years, I have recruited senior finance, accounting and commercial roles for ASX listed businesses, private equity and multinationals. I have a proven track record in helping clients develop effective finance structures and providing key consulting support for their businesses.
I have worked closely with accounting and finance professionals to guide them through career decisions and ensure they make the right moves to reach their career goals. In 2015, I helped establish our leading career program, The [axr] CFO Incubator.
Outside of work, I enjoy spending time with my wife and three kids (who now want to spend less time with their Dad!). I am a passionate cyclist, sailor, and Roosters supporter.
What my clients say
Conrad Adamsas
I am very impressed with the way AXR have conducted themselves during my recruitment search. Some key highlights:
Opportunities – The team provides “deal flow”. Even in a tough market, I am still seeing opportunities being tabled.
Career alignment – AXR only try to provide you with opportunities that align with your experience, career growth potential and work/life balance. The team don’t try to push you into roles that don’t align with your experience, just so they can meet their KPIs
Genuine care & consideration – AXR generally care about the candidate and want them to succeed.
Eden Skyring
I have known the “Gregs’ for around 20 years and they have been my go to for recruitment needs and professional career advice. They have always provided insightful and honest advice and have market coverage equal of anyone else in the industry.
James Killiam
AXR placed me in my current role. They have fantastic knowledge of what is going on in the market, hold great events and continually mantain a strong relationship with me as both a client and candidate.
Jenny Kalogeropoulos
[axr] take a professional approach, understanding the needs of individuals and organisations to offer constructive recruitment solutions.
Hugh Sinclair
The best in the business. I have had experience as both a candidate and a client and Greg and Rick are always professional, insightful and diligent. I highly recommend.
James Roberts
I cannot speak highly enough of the advice and support Greg O’Shea, Greg McKenzie and team have provided me in my recent career move. In the end, my role was not secured through AXR, but Greg O’Shea was willing to help behind the scenes on my behalf and I am convinced that this got my foot in the door. To me, that’s a sign of a recruitment team that truly cares about the candidate experience and about fostering genuine relationships. I look forward to staying connected with AXR and working together in the future.
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