About me

Hi, I am Bernice

Senior Consultant

 

I am a Senior Recruitment Consultant who specialises in recruiting mid to senior sales, category, and insights roles for FMCG and Consumer sectors.

sales jobs, category jobs, FMCG, Sydney recruitment agency, axr recruitment and search, senior consultant, sydney jobs, bernice goodwin

After growing up in rural NSW, my love for travel (and a British father), led me to put on a backpack, and explore the world before settling in London. Twenty-plus years later, I returned to Sydney.

With over 14 years of recruitment experience gained in Australia and the UK, my passion for fostering long-term relationships with both companies and sales and category candidates continues. With candidates, I take pride in understanding their unique qualities and assisting them throughout their career journey. With companies, I enjoy offering guidance and support in building teams with top-tier talent.    

When I’m not working, you’ll catch me exploring Sydney by foot, enjoying quality time with family, or at a music gig with friends – pretending I’m still in my 20s.   

What my clients say

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axr recruitment & search - it's your career not a job, it's your team not a hire, if it matters to you it matters to us (500 x 500 px)

Latest Jobs

Chief Financial Officer

Full time


Commercial CFO role for a dynamic, diversified business. Entrepreneurial culture with strong growth momentum.

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Senior Management Accountant

Full time


Senior Management Accounting opportunity with it all! Listed environment, excellent career growth, work from home and a CBD based office.

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Loyalty Program Manager - Retail & Shopper Engagement

Full time


Own high-impact loyalty programs across ANZ. Big brands, real influence, and a fresh take on FMCG.

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Brand Manager

Full time


Take charge of end-to-end brand ownership in a business primed for transformation and growth.

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National Account Manager - Coles

Full time


Join a business that's on a mission, with great leadership and serious opportunities for development.

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Senior National Account Manager

Full time


Ready to lead Woolworths, launch new brands, and shape growth in a global food business?

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Group Accountant - High Growth Australian Business

Full time


Excellent Australian Outsourcing Group; Broad role and interaction with variety of stakeholders; Great TEAM based environment & Mentoring; CPA/CA

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Campaign & Partnerships Manager

Full time


Shape shopper behaviour with creative loyalty campaigns in a global retail environment. Strategic, hands-on role with real consumer impact.

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Associate Brand Manager

Full time


Step into a brand role with impact! Join a growing health & wellness team and help bring trusted consumer products to life.

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Group FP&A Manager

Contract/Temp


Incredible opportunity for a hands-on Group FP&A Manager in a large industrial business

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Financial Accountant

Full time


Take on an exciting opportunity to join one of Australia's biggest names and develop your career in the commercial sector

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Finance Business Partner

Full time


Great opportunity for a Finance Business Partner with a passion for Data & Technology working for a large private company based in Sydney CBD

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Head of Marketing

Full time


Lead APAC marketing for a global education group. Drive enrolments, shape strategy & lead a regional team in this high-impact Sydney-based role.

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Business Services/Tax & Accounting - Dynamic Chartered Firm

Full time


Client Manager; Highly Respected, Social & Collaborative Medium Chartered Firm near Parramatta; Great Mentoring; Hybrid working; CPA/CA

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M&A Advisor

Full time


Exceptional opportunity to be an M&A Advisor for small enterprises with significant upside potential

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Accounting Services Manager

Contract/Temp


Exciting 6 to 7 month contract in a large ASX listed Infrastructure business for an experienced Management Accounting manager

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Senior FP&A Analyst - Freight

Contract/Temp


Exciting Senior FP&A Analyst role for a finance business partner to a logistics / supply chain department.

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Senior Category Manager

Full time


Step into a high impact category role with this well-known pet business.

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Property Development Accountant

Full time


Property Development Accountant opportunity perfect for a someone with development or project accounting experience. CBD Location in bespoke offices.

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Head of Category

Full time


When's the last time you felt excited about going to work?

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Read more here

Blog Updates

axr, sales and marketing collective, career insights, sydney jobs, recruitment, sales recruitment, marketing recruitment, accounting jobs, axr recruitment and search

Sales & Marketing Collective: EOFY 2025

  Welcome to the EOFY 2025 edition of The Sales & Marketing Collective from…

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axr, sales and marketing collective, career insights, sydney jobs, recruitment, sales recruitment, marketing recruitment, accounting jobs, axr recruitment and search

Sales & Marketing Collective: July 2025

  The latest edition of the Sales & Marketing Collective is here – and…

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sales jobs, marketing jobs, category jobs, fmcg, market update, career advice, axr recruitment and search, sydney recruitment agency, how's the market, recruitment trends

How’s the Market May 2025

This will be out last monthly “How’s the Market?” blog; even with Trump and…

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